Tourism Australia is responsible for the international and domestic marketing of Australia as a destination for leisure and business travel.

Through our international marketing programs, we communicate with millions of people around the world to encourage them to travel to Australia as well as domestically to encourage Australians to travel within Australia. These programs include brand and co-operative advertising campaigns, global promotions, public relations programs, digital and events marketing.

Watch all the latest news from Tourism Australia including recent campaign launches, major tourism initiative announcements and speeches and presentations given by Tourism Australia executives.